6 Red Flags to Spot When Reviewing Investment Platforms

Amy Fenton
Authored by Amy Fenton
Posted: Thursday, July 10, 2025 - 12:12

Finding the right investment platform can make a huge difference in how confident and in control you feel. But with so many options out there, it’s easy to get caught out by poor service, or worse, something that’s outright unsafe. 

Whether you’re new to investing or just looking for a better place to manage your money, it’s worth taking the time to spot the warning signs. Keep reading to learn the six red flags you shouldn’t ignore.

1. Lack of Regulation

One of the first things you should check is whether the platform is regulated by the Financial Conduct Authority. This gives you basic legal protection if something goes wrong, including cover under the Financial Services Compensation Scheme. If the platform isn’t listed on the FCA register, that’s a serious concern. No matter how good the platform looks, if it’s not regulated, your money could be at risk.

2. Hidden or Unclear Fees

Good platforms are upfront about their fees. If you find yourself hunting through footnotes or legal pages just to understand the costs, something’s off. Watch for charges on things like deposits, withdrawals, or doing nothing at all. Some UK investment platforms do this well as they make everything easy to understand, so you’re never caught out by surprise costs.

3. Poor User Experience

Platforms that are awkward to use can make investing feel frustrating. If the app is slow, hard to navigate, or keeps glitching, that’s a sign of poor design or a lack of support for users. A decent platform should be clear and simple to use, whether you’re checking your balance or placing your first investment. If it’s confusing from the start, it probably won’t get better later.

4. Limited Withdrawal Options

Getting your money out should be simple. If a platform puts you through hoops to withdraw funds, that’s a bad sign. Some even make you wait longer than necessary or demand minimum balances before letting you access your own cash. It’s worth checking the withdrawal policy upfront. If things seem overly complicated, take it as a warning.

5. Pushy Marketing or Promises of High Returns

Be wary of platforms that are all hype and no substance. If you’re seeing messages about guaranteed profits, “too-good-to-be-true” results, or quick wins, tread carefully. Reputable platforms don’t promise outcomes, but offer tools, education, and access. Anyone trying to rush you in with big claims probably doesn’t have your best interest at heart.

6. Poor Customer Support

Things can and do go wrong. When they do, you’ll want to be able to reach someone easily. If there’s no phone number, emails go unanswered, or it takes days to get a response, that’s not acceptable. Proper support should be quick, helpful, and easy to reach, especially if you’re trusting them with your money.

Think Before You Click

Taking the time to check for these red flags could save you from serious stress later on. The best platforms are the ones that are clear, well-regulated, and put users first. If something feels off, even just a little, it’s okay to walk away and look for something better.

Always stick with platforms that are FCA-regulated, honest about their fees, and give you control over your money. Being cautious now could save you far more than just cash down the line.