
How to Design Your Sign Correctly
You may have been walking down the street in Plymouth and suddenly, a sign catches your eye, and then you’ll pay attention to what’s on the sign, however during your journey through the town centre there’s guaranteed to have been umpteen signs that you’ve walked past without even noticing. And that’s because they’ve been designed badly or aren’t in clear view for you to see as you’re walking past.
But you do not notice any sign, do you? It has to have something special that catches your eye and leads your attention to it. It is like an alert in your brain, telling you that there is something there which is worth looking at. It particularly catches your attention if the sign is new, as the effect is strengthened by bringing a change.
Improve the Attention of the Viewer
So how do you transform a sign that gains little to no attention into one that demands your attention straight away? Well, there are some cardinal rules to designing a good sign and we’re going to look at some of the rules today which could well benefit any businesses out there. If you want to design your sign alone, pay attention to the
● correct material. Here, it is relevant to consider where you would like to fix it later, as for outdoor usage, only water-proof material should be used;
● font type and font size: For designing your sign, you can also use various font types; Pick a font that is crisp and clear and is readable;
At this stage, it might be worth asking for some feedback from some people to double-check that they can also read the sign. Only then you can move on to include the content of the sign.
You’re going to want to go for colours that contrast one another so that they jump out the sign and captivate your attention. If you’re wanting to get signs designed for your business in Plymouth, then head on over to Signomatic sign makers.
They can design you a high-quality custom sign for your business and tailor it to meet your specific needs. It’s more than a worthwhile investment as it can boost your brand and presence at the same time.
Less Might Be More
One thing you need to bear in mind is that first impressions matter. And so, when designing your sign, you’re going to want to consider that what they’re going to see on your sign could be the first impression that person has of your business. You want to give them the right impression. You’re going to want to avoid overwhelming the audience of your sign by clutter and including too more information on your sign.
You don’t want to put too little information on your sign on the other hand as well – as this can cause confusion and not get the message across. And essentially that is time wasted in the design process as well as the money being invested in the sign, and this can reflect badly on your business.