digital trends

Presentation by Alastair Banks of Optix Solutions

Lightning talk sparks double benefit

An informative presentation about the use of generative AI in marketing not only benefitted attendees but also local charity Children’s Hospice South West.

The ‘lightning’ talk was given by Optix Solutions co-founder Alastair Banks who provided an overview of how AI is a practical and creative tool for marketers which can be adapted for multiple uses to save time, increase efficiency...